"Charlie Bit Me," "Kony 2012," "Numa Numa," etc. Everyone wants their video to go viral, but many people don't understand what that even means, much less how to achieve it. So, let's begin with that. A viral video is a piece of audio-visual content online that becomes popular through the process of social sharing, typically through sites such as YouTube and Vimeo, social channels, and email. With the proliferation of camera phones, many videos are shot by amateues, sometimes capturing events that "go viral," such as the Battle at Kruger.